Which Search Engine Optimization Web Site Builder Could Be The Friendliest for The Search Engines?

Which Search Engine Optimization Web Site Builder Could Be The Friendliest for The Search Engines?

Uncover What Will Be The Best SEO Internet Site Builders 2019 Improve

Updated, March 14, 2019:

Then it’s essential to choose the best SEO website platform for your needs so you can get the most for your money’s worth if you’re hoping to build an effective website that ranks on Google. Nevertheless, with many platforms and sophisticated internet site builders available to you, it has become an ever more trial for all from influencers to small enterprises to eCommerce stores—which is excatly why we’ve written this informative article that will help you result in the most useful choice for you personally so that you don’t spend your time down the road.

Below is a summary of the 11 many popular web site platforms useful for Search Engine Optimization. For every single platform, we’ll talk about the many features that are significant benefits it gives when it comes to Search Engine Optimization. Then, during the extremely end of the article, we’re going to break along the platforms while making suggestions which are suited to influencers, regional smaller businesses, and e-commerce business internet internet web sites.

Now, let’s dive right directly into see just what the most effective website that is DIY are for Search Engine Optimization!

Site Builders Featured in this specific article




11. 3dcart Search Engine Optimization

General Services

3dcart is an all-in-one hosted SEO-friendly e commerce solution , full of over 200 integrated features and 100+ re re payment integrations. The features consist of Search Engine Optimization tools to aid merchants begin with the optimizations of the sites.

  • Includes a lot of integral SEO features unavailable along with other platforms.
  • Dynamic HTML and XML sitemaps are included.
  • 3dcart provides ready-to-go Google’s AMP pages .
  • web Page speed of 3dcart’s test shop surpasses objectives.
  • Sitemaps may not be individualized.
  • Default shops are perhaps perhaps not HTTPS and also you need certainly to manually make the change after producing your shop.

3dcart combines some great benefits of a platform that is hosted like worry-free web web hosting and PCI conformity, aided by the freedom of open-source platforms. Offering FTP access to provide control of the internet site and utilizing easy HTML & CSS as opposed to proprietary languages, sites may be entirely custom made. All themes are Google-first optimized, and features like AMP, Rich Snippets, Canonical URLs, 301 Redirects, Robots.txt editor, etc. come added to every plan.

10. Not very Effortless Search Engine Optimization With PrestaShop

General Services

While the title might indicate, PrestaShop is comparable to Shopify for the reason that it is targeted toward shop owners. PrestaShop is fantastic for those not used to site building and Search Engine Optimization who wish to get started doing their first online shop.

While Prestashop is straightforward to make use of, and there’s a free of charge variation available, it is affected with deficiencies in functionality when comparing to other platforms. PrestaShop has a few Search Engine Optimization choices, nevertheless they need to be set manually, and you will find presently no easy tools that will help you repeat this until you resort to extra plugins.


PrestaShop features a option that is free, you do need certainly to locate a web hosting provider and set it up manually. If you wish to spend, PrestaShop rates includes a choice where they host it for you personally.

If you’re brief on some time have bigger budget, it may help employ a specialist to obtain your website ready to go correctly the first-time. We’ve managed dozens of PrestaShop shops for the very very own consumers, plus the performance that is website increased in each situation we labored on.

Search Engine Optimization Benefits

  • Web sites built on PrestaShop have actually regularly good Search Engine Optimization results when they’re configured correctly.
  • PrestaShop can be obtained as a totally free down load (open supply) that one can configure your self, satisfying the inner geek in.

SEO Cons

  • Search Engine Optimization plugins can quickly increase expenses.
  • Search Engine Optimization setup is automated (international) and comes put up with plugins, so that you don’t need to worry about optimizing specific pages.
  • You are able to easily find source that is open sitemap git repositories to assist you setup PrestaShop should you want to save your time and cash.
  • Numerous freelancers are inexperienced with this particular platform, as well as for maintenance/upkeep you will need certainly to hire a technology partner to assist handle your website.
  • We now have perhaps perhaps not evaluated a PrestaShop with AMP pages integrated ( read more about AMP pages here).
  • PrestaShop has a tendency to have slow page speed that is mobile.


While PrestaShop is an even more option that is simple configuring it properly could possibly get complicated with no solid development knowledge together with not enough Search Engine Optimization choices causes it to be difficult to suggest.

The best barrier of entry with PrestaShop is it functional that it requires users to spend more money to make. With several alternatives for your use to launch an innovative new internet site, the option that is best for SEO is further down our list. We might suggest avoiding PrestaShop unless designers, developers, and content article writers are typical in position to manage this task.

9. How come Wix Good and detrimental to SEO?

General Services

Wix is the best called a drag-and-drop site builder, and it also doesn’t have the reputation that is best in terms of Search Engine Optimization. Lots of the problems that have actually plagued

Wix into the past have been fixed (for instance, before users could maybe perhaps maybe not personalize titles on pages) also it does stay a choice that is decent many requirements. We quite often get asked if Wix web sites are SEO-friendly and so what can we do in order to enhance keyword jobs with Wix. Below is our analysis:


Wix has various pricing that ranges from basic domain intends to VIP. Bundled with all the plans are $75 advertisement vouchers, builder apps, and site booster apps which fortify the value.

Search Engine Optimization Benefits

  • Features a easy wizard to optimize your website.
  • They fixed lots of their historic dilemmas.
  • It provides a complete large amount of features to optimize for Search Engine Optimization.
  • Wix Search Engine Optimization Wizard is useful for fast setup.
  • Includes AMP pages inside of Wix which increase ranking performance.

SEO Cons

  • You can not personalize tags that are canonical.
  • Wix will not provide FTP Access
  • There clearly was limited modification of item URLs, games, and meta explanations.
  • We continue steadily to see clients have problems with sluggish indexing even yet in 2019.
  • SEO plugins for Wix are missing as all things are “backed in.”
  • Your website is AJAX based, so Bing takes some time to index pages.
    • Until recently, Bing will never crawl JavaScript and Bing still will not crawl some JavaScript.
  • Won’t have a contemporary website architecture that will be definately not fast mobile web page speeds.
  • Services/Product pages aren’t coded as real website pages and for that reason cannot be optimized for SEO.
    • It is suggested to generate specific pages for products and services allowing for optimizations for all titles on pages and meta explanations.


Until you need probably the most SEO energy you could get, Wix is just a fairly standard option this is certainly appropriate, although not remarkable by any means. Wix provides users some freedom, it is user friendly, it takes no installation and it is all set to go straight away (in other words. from the field). It’s a fantastic choice that is first a site, but bear in mind you’ll need an upgrade in the foreseeable future, as well as some it could be better to look for an improved platform right from the start to avoid more hassle later on.

Wix does add new AMP pages which Bing likes however it falls brief regarding the Page that is mobile Speed getting ratings into the low 20’s to 30’s within our very very own evaluating. Wix is a powerhouse that is global has saturated both domestic and worldwide areas having its easy marketing site builder. Nonetheless, the convenience of good use falls short whenever your clients cannot online find you due to Search Engine Optimization.

8. How come Squarespace Advantageous To Search Engine Optimization?

General Services

Squarespace is another simple-to-use site platform which allows one to produce gorgeous web sites making use of pre-made templates and a easy editor. Many people utilize Squarespace on a daily basis many thanks to its easy setup and integration along with other solutions. Nonetheless, there was currently no Search Engine Optimization tool included in Squarespace.

$ Basic Online that is 26/month Shop

$ Advanced Online that is 40/month Shop

Squarespace is a little on the pricier part if you think about the cost of the entry-level subscription that is personal nonetheless it has better quality features than contending platforms.

    • Aesthetically attractive and contains very easy to change HTML elements.
    • Aids functions that are basic XML Sitemap & Robots.txt.
    • Personalized SFTP use of the backend.
  • Includes alternatives for AMP pages on Squarespace.
    • We now have seen problems whenever wanting to index Squarespace sites with your customers.
    • We observed dilemmas where both non-forward slash and forward slash ending URLs can be found in the crawling of internet web sites. This really is a serious problem, and we also have observed customer internet internet sites have actually zero pages indexed after 3 months.
    • There’s absolutely no automatic HTML sitemap created.
    • Squarespace Search Engine Optimization will not help customized games & meta information on blogs and product that is individual.
  • Squarespace adopted their very own naming system for Search Engine Optimization areas that could confuse clients, for instance, they call a meta description an “SEO Description.”

Squarespace is just an option that is fantastic comes with great benefits and it is easy to use. Nonetheless, it is additionally only a little regarding the side that is pricey. Squarespace will save you a large amount of some time cash, but there are many options that are customizable here for folks who are able to experiment and discover their tools. Squarespace might not be the absolute most sustainable when it comes to long-lasting if you want more control of the backend.

Squarespace has its own techniques whenever approaching Search Engine Optimization, however when evaluating modern features like AMP pages, SFTP access, and versatile settings, all of them are unsuccessful concerning the SEO problems mentioned in the Con’s.

7. Joomla Search Engine Optimization

General Services

Joomla is a totally free and available source solution that competitors WordPress. With an incredible number of packages and a great amount of designer help it really is a exemplary selection for organizations of all of the sizes.

Unfortunately, because of its nature as a source that is open, it can need substantial designer knowledge to configure its tools for optimal Search Engine Optimization usage. Joomla has its own settings that must definitely be tailored and updated, but as soon as you grasp the fundamentals, it is a well known and effective device that funds you way more get a grip on than competing solutions.

Free ( up to a certain level)

Joomla itself is free as being a CMS, but that doesn’t suggest you won’t be spending money on other activities such as for example internet hosting. As they do provide free web hosting through their partner, it is definitely not the amount of hosting you want to be able to have good SEO as well as general company purposes.

    • Complete control of your Search Engine Optimization execution,
    • Well-supported community for assistance and recommendations.
    • Available Joomla AMP plugins for optimization.
  • Quick page that is mobile rating (nonetheless, perhaps perhaps perhaps not 90 or above out of 100)
    • Needs some setup.
  • Moderate learning curve if you’re brand name a new comer to the working platform.

Joomla is not for novices, however it has loads of freedom if that’s exactly exactly what you’re to locate and therefore are prepared to discover. To a degree that is certain it really is much like WordPress and offers plenty of freedom. This results in fragmented consistency and it is hard to tell if Joomla site A will do better than Joomla site B with the flexibility in mind.

We now have discovered from go through the desired outcomes will constantly need a designer and frequently consumers are stuck with a niche site that is unsupported and that can quickly fall behind in ratings against rivals.

6. Weebly Search Engine Optimization Overview

General Features

Weebly is an easy do-it-yourself method of site building. It is feasible to generate a free internet site, and has now the required tools permit you to modify metadata such as for example tags and explanations. There clearly was a fairly comprehensive assistance web page that will help you with things such as for example metadata optimization and on-page Search Engine Optimization, but as A search engine optimization investment, Weebly does not build up well against its rivals and falls brief because of its not enough features.

$ Connect that is 4/month)

All Weebly subscriptions are compensated upfront a 12 months beforehand, and every plan is sold with $100 worth of google adverts credit.

    • Many features are integrated.
    • It’s the essential choice that is user-friendly.
  • Carries A seo that is simple gu >Weebly AMP pages haven’t been integrated into the working platform.

Weebly is an introduction that is excellent site platforms nonetheless it is commonly overshadowed by its rivals like WordPress and Wix that provide more control, modification, and features. Its among the lowest obstacles to beginning a web site, shop, and account web site. We strongly recommend it for the consumers that are simply beginning.

Where it falls brief is most of the SEO that is all-in-one consist of AMP pages and gives a little benefit in rate when comparing to Wix or Squarespace. Inside our evaluation, we had been getting 20’s regarding the Weebly Bing web web Page rate test.

5. Magento Search Engine Optimization Plugins are Fancy

General Services

Created for experts, Magento just isn’t inherently SEO-friendly (also it requires you to change specific settings in order to get the best SEO support though it is out of the box/ready to go) and. There are many guides (including Magento’s help site), however it’s definitely not very easy to obtain it working. In the side that is plus it is an available supply solution that designers can modify with their taste.

Magento being a CMS is free, but additional expenses such as employing developers and internet hosting must be considered. There is an enterprise edition made available from Magento that may cost well over one thousand dollars four weeks.

    • Typical Search Engine Optimization features which are customizable through the backend.
    • Enables programmatic Search Engine Optimization changes—globally include name tags and meta explanations.
  • Permits HTML & XML Sitemaps, and robots appropriate from inside Magento.
    • Establishing Search Engine Optimization for a Magento site requires admin access in some situations and a designer to set up plugins. It will take days when there is an extended modification of needs, that is a huge loss in time for companies.
    • Some expanded SEO features will surely cost additional.
    • You will find URL issues that are structural parameters rather than getting rid of SID parameters can harm Magento Search Engine Optimization.
    • The cache must be cleared by you on pages after modifications that could be cumbersome.
    • The use is required by it of plugins so that you can allow Magento AMP pages.
  • Magento creates duplicate URLs and search that is many will block your website from appearing in search engine results because of this, therefore it is one thing you need to monitor constantly.

Numerous big names utilize Magento. Unfortunately, those big names are supported by experienced designers that have both enough time and knowledge to tweak Magento for their certain needs. The Search Engine Optimization features are excellent it properly set up if you have experience working on Magento and can be quick in getting.

In the event that you don’t have the persistence to master just how to utilize Magento, then it is incredibly tough to utilize. Presently, it could be the essential SEO-friendly whenever setup precisely but frequently works more effectively with compensated plugins. The matter having its structure that is URL can you in big trouble, and also you need certainly to be cautious about duplicate URLs from Magento inside of Bing. Finally, the rate on Magento is sluggish when comparing to other e-commerce platforms like Shopify and BigCommerce.

4. BigCommerce Search Engine Optimization

General Services

BigCommerce is a paid hosted e commerce solution that helps it be easy to arranged an on-line store and offer items. It is just like Squarespace and Shopify with its ease of use, therefore unless you’re happy to develop your web store with an even more complicated device such as for example Magento or PrestaShop, it is one of many go-to alternatives. The Search Engine Optimization is easy, plus it’s simple to alter or change settings as required.

    • Provides a lot of indigenous Search Engine Optimization features that other big platforms do perhaps perhaps maybe not.
    • It offers support that is great and community support.
  • BigCommerce supports AMP pages that may be quickly enabled.
    • PHP sitemap may be a small inconvenient but works together with the search engines.
  • BigCommerce has sluggish mobile web page rate.

Discounts are around for yearly subscriptions .

BigCommerce is really a great replacement for other easy site builders such as for example Shopify and Squarespace with decent Search Engine Optimization choices to allow you to rank your internet site. This makes up for the slow mobile page speed on BigCommerce with the addition of AMP pages. We’ve maybe maybe maybe not seen yet BigCommerce ranking defectively.

3. Is Shopify Beneficial To Search Engine Optimization?

General Services

Shopify is another simple-to-use site platform that is targeted toward web store owners and e-commerce. It offers a easy integration with many repayment practices, also it enables you to offer real or electronic items with no hassle. Shopify Search Engine Optimization features are decent, plus it’s very easy to include appropriate key words to items and pages.

But, a number of the plugins to give the top features of Shopify need a subscription that is monthly could make expenses rise quickly. We now have yet to visit a Shopify shop perform badly due to it being in the Shopify platform.

Shopify’s entry-level is just a little costly, but there is however a 14-day trial that is free doesn’t need a bank card.

    • You will find a complete large amount of plugins offered to optimize Search Engine Optimization.
    • There is certainly a community that is large help for Search Engine Optimization.
    • Shopify shops appear to perform better if you should be just starting (keyword ratings for example).
  • Shopify AMP is abled with the use of premium plugins.
    • utilizing large amount of plugins will surely cost cash.
    • The HTML Sitemap is certainly not free and needs re re payment.
    • The XML Sitemap has documented issues for them, which they pay for by us here and after working with hundreds of Shopify clients we have had to apply workarounds.
  • Shopify has sluggish mobile web page rate we discovered during our evaluating.

Shopify is great for anybody attempting to sell real or electronic services and products, however it’s not too great if you need a easy internet site for Search Engine Optimization purposes. This indicates to do perfectly within the short-term, and our experience can complement our Shopify customers’ success with technical and on-site Search Engine Optimization. The price tag on the working platform can get expensive as also compensated plugins accumulate quickly. We might be very happy to see more core Search Engine Optimization maxims baked in to the platform without incurring extra costs.

2. Determine if WordPress is Best for Search Engine Optimization

General Services

Okay, now let’s find away if WordPress is really best for Search Engine Optimization. The working platform is becoming a player that is significant the Search Engine Optimization space during the last 5 years. Initially a totally free and source that is open platform, WordPress has developed drastically with customizable themes, tools, and extensions that may include plenty of functionality to your internet website. It really is probably one of the most SEO-friendly platforms because of the clean building that is website being offered.

Unfortuitously, WordPress suffers because of its origins as being a blog posting platform. It really isn’t inherently made for certain tasks such as for instance functionality and eCommerce is severely restricted before you obtain a grasp of how a widgets, themes, and plugins work. This implies you to have some experience with the development side of things that it requires.

$4/month Personal, 6GB storage, eliminates advertisements

$8/month Premium, limitless themes, advanced level designs, 13GB storage, monetization

$25/month company, limitless storage space, Search Engine Optimization tools, plugins, themes

    • It’s a list that is comprehensive of plugins.
    • You want to know and/or do with your WordPress site because it is widely used there are many resources and tutorials available covering anything.
    • Help are available to greatly help re re solve technical problems reasonably quickly.
    • AMP for WordPress is certainly not indigenous but choices occur by means of themes and plugins.
  • WordPress is quick on mobile provided that it really is configured precisely.
    • The working platform is complicated and may be overwhelming often times without development assistance.
    • SEO just isn’t “built-in” into the starter templates.
    • It takes some technical experience.
    • WordPress can be sluggish on speed if you’re utilizing a mix of plugins that don’t work well because of the web web web site or php website builder with one another.
  • All WordPress internet web sites are influenced by the Lighthouse update from Bing once they began going internet sites up to indexing that is mobile-first.

WordPress provides extremely customizable web web internet sites at a appealing cost, but finally it is really not suited to particular company applications because of its nature as a blog posting platform. This will not stop numerous revolutionary designers from finding different uses for WordPress (apart from running a blog) because of their clients. In reality, Google is all about to release a WordPress plugin that is likely going to solve some dilemmas we’ve seen regarding technical Search Engine Optimization. With the help of a much better web page builder indigenous to WordPress, better integration of rate, and AMP pages, it will be the default option when contemplating the expenses and SEO advantages it provides.

1. Ghost Search Engine Optimization Review

General Services

Ghost is just a easy and alternative that is modern site platforms and builders such as for instance WordPress. On top, Ghost features a primary user interface and available features, but beneath the bonnet, you’ll find that Ghost is completely customizable and may be modified to your taste. The thing that is best about Ghost is perhaps the integral Search Engine Optimization and social sharing features that are simple to use, it doesn’t need additional plugins, and there’s you should not employ a designer to publish the rule. It merely works and it is simple sufficient solution that anybody can do irrespective of their experience.

$39/month Advanced (Discontinued)

Costs are according to yearly payment. Ghost has also a 14 time no responsibility trial offer.

    • There is certainly A json that is extensive schema in.
    • This has AMP that is native integration
    • You will find simple metadata industries right inside the editor
    • This has extensive Zapier integration and a large number of other helpful integrations available.
    • Permits customized website design ( brand new).
  • Permits custom Address taxonomy and structure(new).
  • It really is lacking A html that is native Sitemap
  • It may be complex to guide since it is a platform that is relatively geeky.
  • There aren’t any e-commerce features so that it falls quick if you’re selling products online.
  • There clearly was too little help in the Ghost community.

Although targeted more toward bloggers and magazines, Ghost is just a competitor that is formidable the ocean of internet site platforms being offered at this time. Whilst not free, the rates is reasonable when it comes to features you receive, also it’s one of many easier platforms to make use of should you want to get started doing no hassle. Should you want to have Search Engine Optimization that works immediately, Ghost is considered the most platform that is advanced here. In reality, we utilized to utilize Ghost but in June 2018 made a decision to change to WordPress since the help within the Ghost community ended up being too slow. But, in 2019 we established another site on Ghost due to the features in its release that is latest.

Platform Pricing Mobile PageSpeed Search Engine Optimization Configuration AMP
Ghost complimentary choice available Fast (after optimization) moderate, Good control Available plugins
WordPress From $5.15/month Slow Simple, fundamental control incorporated
Wix From $12/month Slow Easy, Many Issues Integrated
Squarespace From $9/month Slow Simple, high priced plugins Available plugins
Shopify Free choice available Slow Simple, Basic control maybe Not incorporated
Weebly complimentary option available really Slow tough, complete control Available plugins
Magento From $29/month Fast rough, complete control Integrated
Ghost Free Fast ( 2019 tips below:

  • WordPress
  • BigCommerce
  • Shopify
  • Ghost


  • Weebly
  • Joomla
  • Magento

Don’t suggest

  • Wix
  • Squarespace
  • PrestaShop

Even though the above are our general guidelines since far as well-rounded internet site builders get, here’s what we advice for the more specific needs of various teams:

For Influencers

If you’re an influencer, Ghost or WordPress will be the very best choices to utilize. As they can be quite useful for influencers who need to quickly launch a fast site that will later have options for eCommerce although we did not recommend Squarespace, Weebly or Wix, don’t count these options out right away.

For Local Small Enterprises

Weebly and WordPress will probably be a choice that is good.

For e commerce shops

Shopify, BigCommerce, and WordPress for the reason that order would be the most useful alternatives.

In 2018, we saw both Ghost and Shopify just take significant strides to create a far more stable platform for SEO going into 2019. We nevertheless discourage individuals from making use of our ‘do not recommend’ especially if the objective is always to launch an e-commerce website straight away.

This web site post is just a followup on various dilemmas we noticed in 2018, therefore we shall continue to monitor these platforms into 2019 and reevaluate them as required.

While various platforms are better dependent on your precise situation and requirements, we suggest keeping track of ghost itself to be the most progressive platform so far and it is likely to be an all-around contender in the years to come as it has shown.

Having said that, we do believe that each platform mentioned right right here presents a justifiable solution for users according to their requirements, as we’ve seen each platform work nicely for the needs of our completely different customers. So long as guess what happens your criteria are and also have the proper put up going, you are able to become successful in every of those tools talked about.

We have worked with thousands of clients across many industries all over the world if you’re looking to enlist a little bit of help in the SEO arena. With this experience and constant results that are positive we are able to allow you to, too. See our provides right here once we make use of each one of the above platforms mentioned.

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